Akansha Srivastava

Founder & CEO, Erino

I believe every business deserves to be great at sales. Because when businesses sell better, they grow, create opportunities, and turn ambitious ideas into reality. I love building products that solve problems worth solving. And what is a better problem to solve than Sales? That's why we created Erino. A beautifully designed, incredibly simple sales conversion CRM that makes exceptional sales performance the norm, not the exception. My vision? Make every salesperson as effective as the best salesperson on their team. Because great sales shouldn't be a talent reserved for a few. It should be a capability available to everyone.

All posts

15 guides

Real Estate12 min read5 Nov 2026

MagicBricks CRM Integration: The Complete Guide for Real Estate Teams

Learn how MagicBricks CRM integration with Erino captures every inquiry, automates lead management, increases site visits and bookings, and tracks project, source, and campaign performance.

Real Estate5 min read15 Oct 2026

Site Visit Tracking Software: Why Most Real Estate Deals Are Won or Lost Before the Booking Form

Spreadsheets and WhatsApp groups can't tell you why site visits aren't converting. See how site visit tracking software fixes follow-ups, ownership, and reporting for real estate teams. See how Erino Fixes this Book a Demo

Insurance6 min read24 Sept 2026

How to Set Up Automatic Reminders for Insurance Policy Renewals (Without Losing Clients to Missed Follow-Ups)

Learn how insurance agencies set up automatic renewal reminders that stop lapses and missed follow-ups. Erino's Sales Execution CRM shows you how.

Healthcare9 min read3 Sept 2026

Reducing Lead Leakage in Diagnostic Centers

Why are patient enquiries slipping through the cracks at your diagnostic center? Learn how to reduce lead leakage with better follow-ups, team accountability, and Sales Execution CRMs like Erino.

Insurance1 min read13 Aug 2026

CRM for Insurance Agents: Best CRM Software for Insurance Agencies in India (2026)

Looking for the best CRM for insurance agents in India? Compare top solutions for lead management, follow-ups, renewals, and policy sales, and discover why growing insurance teams and agencies choose Erino.

Follow-ups8 min read23 Jul 2026

Why Your Sales Team Has a CRM and Still Leaks Leads

Most Indian sales teams with a CRM still miss follow-ups, lose opportunities, and struggle with conversion consistency. Here's why traditional CRMs fall short—and how Erino's sales execution CRM approach helps solve the problem. Book a Free Demo

Study Abroad6 min read2 Jul 2026

Best Study Abroad CRM Software in India : Top 5 Platforms Compared

Comparing the top 5 study abroad CRM platforms in India. See how Erino, LeadSquared, Meritto, and SmartX stack up on pipeline visibility, counselor accountability, and student journey tracking. Find the right fit for your consultancy.

EdTech & Admissions10 min read11 Jun 2026

How to Know if Your Admissions CRM Is Actually Working

Most EdTech teams bought a CRM that their counselors barely use. Erino breaks down the honest signs that your admissions CRM is failing your team — and what operationally useful CRM adoption actually looks like for high-volume Indian admissions workflows.

EdTech & Admissions9 min read21 May 2026

Why Admissions Leads Die Before the First Follow-Up and How to Stop It?

Most coaching institutes lose 50–70% of leads before the second touchpoint. Here's exactly why it happens and how Erino's admissions CRM stops it.

EdTech & Admissions1 min read30 Apr 2026

Best Customizable CRM for EdTech in India — The Admissions Team's Handbook

Discover why Erino is the best customizable CRM for EdTech and coaching institutes in India. Manage demo classes, WhatsApp follow-ups, parent counselling, lead tracking, and admissions workflows with a CRM built for Indian EdTech sales teams in 2025.

EdTech & Admissions12 min read9 Apr 2026

Why Edtech Institutes Are Searching for a Salesforce Replacement — And What They Actually Need

Why coaching institutes and edtech platforms need a Salesforce replacement built for Indian admission workflows — WhatsApp-native, counsellor-friendly, and designed for real execution.

Sales CRM12 min read19 Mar 2026

What Is a Sales Execution Platform? And Why Your CRM Isn't One

Struggling with low conversions despite high leads? Discover why most real estate CRMs fail and how execution gaps in follow-ups silently kill deals. Learn what actually improves conversion.

Real Estate1 min read26 Feb 2026

Real Estate CRM: Guide for Brokers, Agents and Businesses

Compare Erino vs top real estate CRMs like Leadrat, Sell.Do, B2BBricks & ExtraaEdge. See features, pricing, and why Erino is a smarter alternative.

Sales Pipeline15 min read5 Feb 2026

Deals Stuck in Your Pipeline? Here's Exactly Why — And a 5-Step Fix

Your sales pipeline looks full, but deals aren’t closing. Discover why CRM data, delayed follow-ups, and poor visibility cause stalled deals—and how modern sales systems fix it.

Sales Pipeline12 min read15 Jan 2026

How to Find Stalled Deals Before They Die (Most Teams Find Out Too Late)

Stalled deals don't announce themselves — they send signals for days before dying. Here's how to read them, and why most pipeline visibility tools miss what matters most.