Most deals need five follow-ups. Most reps stop at one.
Nobody on your team is lazy. They're juggling sixty conversations, and the fourth follow-up to a quiet lead never feels urgent. Erino runs the follow-up for them: WhatsApp, calls, reminders and retries on a schedule you set, stopping the moment the lead replies. Every lead gets the persistence of your best rep.
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Every lead source, one inbox
Where does your team stop trying?
Each bar shows the share of eventual deals reached by that attempt. Move the slider to where your team usually gives up.
Illustrative curve. Your free audit uses your own data.
Your follow-up playbook, running itself.
Your account manager builds the cadence with you. Erino runs it for every lead, every day.
Cadences per lead type
Different sequences for hot leads, demo no-shows, quotes sent or cold leads, each with its own timing.
Smart call retries
Unanswered calls are retried at different times of day, with a WhatsApp in between.
WhatsApp that sends itself
Approved templates go out with the lead's name, course or quote filled in.
Stops when they reply
The moment a lead replies, books or pays, the sequence stops and the rep takes over.
Next task, always
Every call outcome sets the next step with an owner and due date.
Overdue alerts
Missed follow-ups are flagged to the rep, then the manager.
How do you improve sales follow-ups?
You improve sales follow-ups by making them automatic and visible instead of memory-based: a defined cadence of calls, WhatsApps and emails for every lead, retries when calls aren't answered, a next task after every conversation, and alerts when a follow-up is missed. Erino runs these cadences on its own across calls, WhatsApp and email, creates the next task on every stage change, stops a sequence when the lead replies, and shows managers who is behind.
- Automatic cadences
- Call retries
- WhatsApp templates
- Stop on reply
- Next-task rules
- Overdue alerts
How many follow-ups does your team actually make?
Free 30-minute follow-up audit. We check your last 100 leads and count the attempts.
Reminders ask reps to remember. Erino just does it.
The difference between a reminder and a cadence is who does the work.
| What follow-up needs | Erino | Reminders & sticky notes | Typical CRMs |
|---|---|---|---|
| Attempts per lead | ✓As many as your cadence says | ✕Usually one or two | ~Whatever reps log |
| WhatsApp follow-ups | ✓Sent automatically with templates | ✕Typed by hand | ~Via add-ons |
| Call retries | ✓Scheduled at different times | ✕If someone remembers | ~Manual tasks |
| Stops when the lead replies | ✓Automatically | ~n/a | ~Higher tiers |
| Manager sees who's behind | ✓Live overdue view and alerts | ✕Asks on WhatsApp | ~Reports |
Comparison reflects typical setups as of 2026; features vary by vendor, plan and edition. More: Zoho CRM alternatives · LeadSquared alternatives · TeleCRM alternatives
"Our previous CRM recorded everything but enforced nothing."
Founders and sales heads on what changed once follow-ups stopped depending on memory.
We don't sell you a CRM and leave. We stay.
Every Erino account comes with a dedicated team that builds your CRM, changes it as your business grows and trains every new joiner. A partner after the sale, not a ticket number.
✓ Included with every Erino accountA named account manager
One person who knows your business, on WhatsApp and calls.
Most CRMs:A ticket queueSetup changes, included
New stage, field, automation or report? Ask, and we build it.
Most CRMs:Paid change requestsEvery new joiner trained
New team trained as often as needed, not only at launch.
Most CRMs:Trained onceAdoption reviews
We review usage with you and fix whatever isn't sticking.
Most CRMs:Usage nobody checksReady before every peak season
Routing, reports and automations tuned before your busiest weeks.
Most CRMs:You're on your ownYour requests on our roadmap
Feature requests assessed for impact on your business and prioritised.
Most CRMs:Lost in a backlog
Illustration of a typical Genuine Care conversation
Tighten your sales in the meantime.
Free tools our team built for sales teams. No sign-up needed.
Questions sales teams ask us
Didn't find yours? Ask it on a free audit call, or WhatsApp us.
How many follow-ups does it take to close a deal?
It depends on your industry, but many deals need several touches across calls and messages, while many reps stop after one or two. Erino makes sure every lead gets the full cadence you decide on.
How does Erino automate follow-ups?
You define cadences of calls, WhatsApps and emails with timing for each lead type. Erino sends the messages, creates call tasks, retries unanswered calls and stops the sequence when the lead replies, books or pays.
Will automated follow-ups feel spammy?
No. Messages use your approved templates and wording, are spaced the way you choose, and stop as soon as the lead responds.
Can I see which reps are behind on follow-ups?
Yes. Managers see overdue follow-ups by rep in real time and get alerts when a follow-up is missed.
Does it work with WhatsApp?
Yes. Erino sends WhatsApp templates through your WhatsApp Business API provider, such as AiSensy, Gupshup, Interakt or WATI, and logs every message on the lead.
Can different leads get different follow-up plans?
Yes. Hot leads, demo no-shows, quotes sent and cold leads can each have their own cadence.
How long does it take to get started?
Teams can go live in as little as 2 weeks. A dedicated account manager maps your process, sets up Erino and trains your team, including new joiners later.
Is our data safe in Erino?
Erino's data is hosted in India and the platform is aligned with India's DPDP Act. Access is role-based and data is encrypted in transit and at rest. See the Security & Trust page.
Find out how many follow-ups your team never made. In 30 minutes.
An Erino specialist reviews your recent leads, counts the attempts each one got and designs the cadence that would have reached them. You keep the findings either way.
- Attempts per lead, counted
- Where follow-up stops in your process
- Your cadences, designed
- A walkthrough of them running in Erino
Get your free follow-up audit
Share your number and an Erino specialist will review your recent leads, count the follow-ups and design the cadence that fixes it. No cost, no obligation.